When it comes to selling a boat online, most people are looking for a quick and efficient way to cash out. Selling a boat can be compared to selling a house: if you don’t approach it the right way, it could end up becoming a long, drawn-out process – becoming less and less worthwhile. That’s why we’re here: to help present your boat well, to reach more people – not just in your immediate area, but across the country – and to give your post the boost it needs to sell as fast as possible.
Don’t wait around
It’s human nature to want something that’s new to the marketplace. New listings are like fresh meat, and so you need to position your product in the right way to make an impact. Potential buyers need to feel like they are ‘snapping it up’. Using a platform like Boats and Outboards simplifies the process and provides professional-looking listings that help you to get your boat on the market faster and sold well before it loses that bargain freshness.
Location, location, location
A selling platform’s geographical scope is another key determining factor in ensuring that your boat will get as much coverage as possible. Regardless of whether or not you want the convenience of a local buyer, the more people that view your ad, the more likely you are to find the right buyer. Therefore, listing with the country’s largest boating marketplace will give you the best possible chance of reaching buyers within your local region – and beyond.
How Boats and Outboards finds you the right buyer
Thanks to the search filters on Boats and Outboards, sellers can reach interested shoppers who are able to find their listings faster and locate the exact vessel they’re looking for within a range of specified, geo-targeted locations. When you list a boat, local buyers can be notified automatically if the vessel matches their criteria, helping you sell your boat faster. So, for instance, if you list your boat for sale within geographic range of a potential buyer who is searching for something similar, they will be notified immediately.
Whether you’re looking to upgrade or cash in on your investment, it’s important to consider a number of items before listing your boat for sale. Here are some tips to sell your boat quickly from our experts:
- List your boat online on the right platform – consider boating marketplaces first,
- Be sure to target local buyers, and
- Include high-definition photos and video to enhance your listing.
Choose the right advertising platform and package
Start your selling journey on the right foot by selecting the most suitable advertising platform and package for you. When deciding which social platforms work well for you, it is worth bearing in mind that although social marketplaces like Facebook may sound convenient, they are often less focused, with a diluted boating audience. These sites have a lot of noise and are less likely to have focused buyers.
It’s also always a good idea to keep a keen eye out for fraudulent buyers and sellers. That said, Boats and Outboards has systems in place to provide fraud protection. Plus, you can rest assured that your personal information will not be shared with third parties either.
Once you’ve chosen which site you’re listing on, the next step is to select the right package for you. Our Premium and Elite packages really offer the best value, particularly given that they allow you to include video in your listings.
Ready. Set. Action!
Once you have chosen your package, the fun part is getting creative. Shooting videos and taking images can actually be enjoyable. Now you don’t need to go as far as hiring models in the backdrop but a little bit of effort goes a long way. Include as many photos/videos as possible from as many different angles as possible. In addition, consider offering video-call walkthroughs with potential buyers, and try to schedule these chats back-to-back to save yourself time.
In summary, the best website to sell your boat will have a boat-focused audience, a large geographical scope, a fraud protection system in place, an easy selling process and a range of advertising packages. Once you have optimised your listing, it’s up to you to roll up your sleeves and turn up the charisma. Think less car-dealer salesman, more marine expert. Good luck!
Before you post your ad, brush up on your image-making skills, prepare your paperwork, and find out what else to tick off for a perfect sale. Once you’re ready, sign up to advertise your boat on the best platform in the UK.
Images: Andrea Piacquadio via Pexels / Andrea Piacquadio via Pexels / Ivan Samkov via Pexels
